MarketWise Consulting Group, Inc.

Providing Mystery Shopping Services in Wisconsin

Phone: 920-779-0881 • Fax: 920-779-0825

Tip for the Day: Lead the life that will make you kindly and friendly to everyone about you, and you will be surprised what a happy life you will live.

There is a direct relationship between customer contacts and customer retention. Great customer contacts are key to creating loyal customers. Loyal customers are 85 percent more likely to re-purchase than satisfied customers.

It's time for your business to focus on your customer contacts - it is your sales and marketing weapon. They are also your key to good "buzz" about your business!

MarketWise was established 1994 and incorporated in Wisconsin 1997. We began as consulting firm assisting businesses with low-cost, high impact marketing. In 1996 MarketWise began offering mystery-shopping programs.

Mystery shopping has helped our customers to:

• Understand customers using a structured process.
• Understand WHY someone buys. There is a BIG difference between collecting data and understanding the issues.
• Focus the sales process on the things that really matter.
• Reward service performance.
• Spend marketing dollars wisely. Customer retention is cost effective. To keep a customer it costs only 20% of what it costs to locate and sell a new customer.

Today MarketWise provides "closed loop" secret shopping and competitive analysis to customers in Wisconsin ranging from financial institutions to dry cleaners.

Services include:

• In-store mystery shopping
• Front line
• Supervisors
• Competitive analysis

Customer retention using mystery shopping can lower your cost of doing business.